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Indicator 6: trust and impact

What are the most impactful sources of news in Australia?

This interactive report is a companion to our News media in Australia: 2025 report.

The report explores the extent to which Australians trust the news, and which brands are most trusted. It also considers impact by looking at the news brands and outlets that Australians rely on, and what share of our attention is held by individual news outlets and brands.

View the report

Our News media in Australia series reports against the Media Diversity Measurement Framework. The Framework will provide a robust long-term evidence base to help inform government decision making in support of public interest journalism and media diversity in Australia. This work forms part of the government’s News Media Assistance Program.

More information

This interactive report draws on data from the ACMA’s annual consumer survey (share of attention and reliance on news brands and outlets) and the Reuters Institute for the Study of Journalism's Digital News Report.

Download key findings for annual consumer survey data used in this report below.

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Indicator 6 – Key findings and chart text

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