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Indicator 4: range and variety of news content

How much variety is present in professional news in Australia?

Indicator 4 of the Media Diversity Measurement Framework looks at the extent to which professional news content in Australia provides a range and variety of news, including local content. 

For our News media in Australia: 2025 report we have drawn on the work of the Public Interest Journalism Initiative’s (PIJI) Australian News Sampling Project. Through this project, PIJI has analysed sample news coverage for a geographic area over a month to determine the: 

  • number of 'public interest journalism’ and ‘other’ articles, as a percentage of total news output 
  • coverage of key news topics 
  • percentage of local content
  • percentage of original and syndicated content.

We provide a summary of findings based on PIJI’s Australian News Sampling Project (ANSP) reports in the News media in Australia: 2025 report. We intend to publish an interactive report based on the ANSP in the first half of 2025.

View the Australian News Sampling Project reports below.

Case study Report date
New South Wales  
Bathurst Regional Council October 2022
Bourke Shire Council November 2022
Coffs Harbour-Grafton region February 2024
Inner Western Sydney April 2023
Northern Territory  
Darwin and surrounds July 2023
Queensland  
Cairns Region and surrounds March 2023
Maranoa Region September 2022
North West Queensland October 2023
Sunshine Coast Region February 2023
South Australia  
Adelaide Hills Council March 2023
Eyre Peninsula February 2023
Greater Adelaide April 2024
Rural City of Murray Bridge October 2022
Tasmania  
City of Burnie November 2022
King Island August 2023
North West, West Coast and Central Highlands July 2024
Victoria  
East Gippsland and Wellington June 2024
Inner South Melbourne November 2023
Rural City of Horsham and West Wimmera Shire March 2023
Southern Grampians Shire September 2022
Western Australia  
Bunbury and surrounds March 2024
City of Fremantle November 2022
Great Southern Region May 2023
Shire of Esperance October 2022
NSW and Victoria border region  
Albury-Wodonga region  June 2023
Sunraysia region  September 2023


Our News media in Australia series reports against the Media Diversity Measurement Framework. The Framework will provide a robust long-term evidence base to help inform government decision making in support of public interest journalism and media diversity in Australia. This work forms part of the government’s News Media Assistance Program.

View the other interactive reports in this series.

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We request attribution as © Commonwealth of Australia (Australian Communications and Media Authority) 2025.

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